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    • Home
    • About Me
    • Interviews
    • #shorts
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    • Get Serbinand
  • Home
  • About Me
  • Interviews
  • #shorts
  • Reviews
  • Get Serbinand

My name is Jeffrey Kippel, and together with my wife - Mindy Blackstien - wrote an uplifting, laugh-out-loud sci-fi comedy adventure for all ages! It is full of “twists and turns” making it a fun “ride” that takes you away into a world of imagination, escape & fun! It reached the top 300 in Humor/Satire on Audible & Top 100 in various Humor categories on Amazon. It’s also about self discovery, friendships, self growth, wellness, self love and empowerment.


I am also the Co-Host of Tuning IN with Jeff and Mindy. Which is a talk and interview show featuring Authors, Writers, Poets, Storytellers, Narrators, Screenwriters , Innovators, and Experts. It is a platform to share a book, message, philosophy, lived experience, creation and innovation, intending to inspire, educate, entertain and empower others. It’s also an opportunity to pause, tune in, and laugh, share some stories and get to know each other. The goal is also to help people express their creativity, innovation and knowledge to help others love better how they think, feel, act, look and dream‼️️Each week I also read a portion from the The Ridiculous Adventures of Serbinand and talk about the imagination behind the scene and the creative process. We focus on imagination as that is the beginning of everything 😉


My background is in the fitness, wellness and empowerment industries. Back in the late 90s, together with my wife Mindy Blackstien, we helped pioneer and launch the natural bodybuilding and fitness movements in Canada and expanded that around the world. This sparked the popularity of the “Fitness Model” industry and we showcased it at FAME: Fitness And Model Expo in Toronto, the largest fitness consumer show of its kind. Soon the FAME World Tour became a destination event for the fitness and wellness industry, attracting enthusiasts globally. 


We created World Natural Sports Organization, founded the FAME Agency, produced the FAME World Tour, co-produced a #1 hit TV show for Canada’s Sports Network (TSN) called the “TSN Fitness Series” and “Musclemania Canada” and published an international lifestyle magazine series called: FAME. The FAME World Tour was one of the largest and fastest growing event tours of its kind, which gave us the privilege to speak on stages and to TV cameras around the world inspiring millions to take action and transform.

Going back even earlier In 1990, while studying creative writing at York University, I published Canada’s first environmental magazine, Recover with the tag line Reduce, Reuse, Refuse, Recycle & Recover. 


Today I also speak to audiences from kids to adults about creativity, mindfulness, science fiction and laughter. After all, it’s one of the best “medicines”! I am also an Ambassador & Strategic Connector for the RethinkFIT initiative, because being FIT goes beyond just strength and appearance. It’s about mental, emotional, social, spiritual and functional health too! Its mission is empowering people with information, inspiration and insights so they can be happy, healthy and whole.


Our book, The Ridiculous Adventures of Serbinand, helps to spread the message too as it is also about escapism, self-discovery and growth, with a bunch of laugh-out-loud moments in between.


We just moved to Mexico with our cat Oracle Spirit Spirit or “Aura” for short! Here we get to finish the Serbinand Trilogy in a beautiful paradise. 


You can get my book on Amazon, download it from Kindle & Kindle Unlimited and listen on Audible! Visit www.serbinand.com to watch some trailers, read some reviews, check out some interviews and order the book directly. 


In fact, Book 1 is being relaunched this month (October 2022) complete with new content, upgrades and insights.

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Career Highlights

Founder, RethinkFIT Initiative

It goes beyond strength and appearance.  

It’s about taking action for our mental, emotional, spiritual, functional & social selves too !


  • To love better how you feel, function, think, act, look, aspire, achieve & dream! 
  • To boost your joy, confidence, abilities, health, wellness & sense of fulfillment! 
  • To benefit from others’ innovations, life lessons & passion-filled messages!
  • To step into your power, shine your light - & - make your voice heard! 
  • To dream your dreams into your reality & fulfill your life’s purpose! 
  • To collaborate, co-create, communicate & celebrate with others! 
  • To discover &/or develop your own unique talents, gifts & skills! 

Rethink Fitness

Copyright © 2023 Jeffrey Kippel - All Rights Reserved.

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